Tobacco companies’ expertise in growing and distribution has led to many to believe that they could easily move into the high-growth cannabis market if legalization continues to expand. Global brands like Imperial (which officially removed the word “tobacco” from its name 18 months ago) are clearly pushing ahead in its efforts to move beyond its legacy business. Tobacco isn't the only business switching up. This is the beginning of a trend which will surely continue.
Read more: Imperial Brands Recruits Cannabis Expert Board